The Workshops

A Phreaze Factory Initiative - Tauranga

The workshops at The Purple Lab are designed for people with little to no experience where everything is taught from scratch at entry level. Our workshops are a fun, hands-on & safe way to test or explore your creative talents or interests! We are always developing new workshops so if there is an introductory creative subject you would like us to look at providing in future, please contact us and we’ll see what we can do!

You choose

The Purple Lab, part of Phreaze Factory, known for its customised services makes no exception here! Book a single workshop or combine multiple elements of your choice from our portfolio for a tailored workshop series! Individuals, community groups & organisations are all welcome! With only 8 stations available, we can guarantee an intimate creative experience, the smaller numbers ensuring you get the most out of your sessions with us!

Local Artists

Supporting our local creative industry, The Purple Lab employs Tauranga-based artists for the majority of our workshops with guest artists invited on occasion to keep it fresh!


Phreaze, a youth & community worker of 14+ years ensures all workshops include conversations & info around local education options, supports, tools & opportunities available for those serious about pursuing creative careers. Providing info for next step options is a priority for us!

Have a youth group working on an event and wanting to make a poster but don’t know how? Come in for a graphic workshop! Wanting to start your own clothing label but don’t know where to start? Check out our T Shirt Workshop! The Purple Lab is constantly developing new workshops depending on the needs of the community so please don’t hesitate to contact us with yours!

We collect registrations of interest throughout the year, then set dates and times depending on the availability of those who have registered. So if the first workshop date or time doesn't suit you, it is likely the next one will! Visit our Facebook page for up to date information on workshops with dates already set and spaces available. Or see below for some of our standard workshops we host throughout the year and their registration of interest links.


Intro to T-Shirt Printing $70 per person

Running a community event and need Tees for your volunteers? Help them pick up a new skill while making their own! Or if you’re looking to start a clothing label – this one is for you! Learn the process of Vinyl Garment Printing (cutting) the best way you can – by doing it!

Download Flyer
  • 2 to 2.5 Hr Workshop
  • Limited to 8 Participants Max
  • Recommended for ages 14+
  • Learn Basic Vinyl Garment Printing 
(Cutting) Process
  • Digital Print & Sign Demonstrations
  • T Shirt, Vinyl, Machines and 
Tools Provided
  • Print Factory Mini-Tour
  • Pathways & Tips
  • Take Home your Custom Tee!
  • and more!
Register for Intro to T-shirt printing Workshop

Conference Clique Please Contact Us for Pricing

Create a "Clique" at your conference!

Conference Clique workshops are targeted at businesses and organisations who would like to add a bit of fun to their conferences while still keeping it productive. We host a 90 minute session (can be shortened to 60 minutes if necessary) where we utilise the art of Hiphop to draw out thoughts and expressions around a particular subject or subjects (up to you!) from your conference attendees!

By the end of the workshop your attendees will have written and performed a song in rap – in line with the content of your conference!

Download Flyer
  • 1.5 Hr Workshop
  • Recommended for Ages 16+
  • No Limit on Participant Numbers
  • All Equipment can be provided - enquire at booking
  • Have fun testing conference knowledge retention!
  • Draw out ideas from attendees in a creative way!
Book a Conference Clique Workshop Now

Intro to Beatmaking $50 per person

Have an interest in music or can’t stop (and don’t want to!) stop the rhythm? Need to make some background music for a visual project or dance crew? A lyricist but no original beats to write to? Start learning how to make your own right here!

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  • 90min to 2 Hr Workshop
  • Limited to 8 Participants Max
  • Recommended for ages 10+
  • Learn how to make a beat using digital music software
  • Introduction to Beat Construction
  • Basic Beat Mixing Techniques
  • Learn to use/record Midi Keyboard
  • Take your beat home on USB!
  • Pathways & Tips
  • and more!
Register for Intro To Beatmaking Workshop

Intro to Audio Recording Workshop $50 per person

Already writing songs but have no idea how to record them? This introduction to audio recording workshop is a great place to start!

Download Flyer
  • NEXT WORKSHOP: Whenever you're ready!
  • 2 Hour Workshop
  • Limited to 4 Participants Max
  • Recommended for ages 14+
  • Learn to record quality vocals
  • Take Home Your Audio Recordings on USB
  • Basic Mixing Techniques
  • and more!
Register for Intro to Audio Recording Workshop

Intro to Audio Recording (Vocal Studio Performance) Workshop $70 per hour

Have a song you want to record but have never recorded before or not confident on a studio mic so could use a bit of coaching in the booth? Jump in The Purple Lab booth and we will record your vocals for you to a quality standard while assisting with booth performance tips and techniques along the way.
Note: Mixing and Mastering services note included. Referral to local Mixing/Mastering services can be provided on request.

Download Flyer
  • NEXT WORKSHOP: Whenever you're ready!
  • Recommended for all ages
  • Prior written lyrics required
  • Recording Only Session (no production training provided)
  • Producer provided
  • Studio performance tips and techniques
  • Take home full Pro Tools file folder including individual .wav files on USB
  • Pathways & Opportunities
  • and more!
Register for Intro to Audio Recording (Vocal Studio Performance) Workshop

Intro to Sign Making $60 per person

Are you one of those people that likes to customise everything? Or are you thinking about getting into the sign making business? Here is a good taste tester for you! Learn how to make custom Vinyl signs/decals using the cutting process then get a mini tour of the adjacent Print Factory and a demonstration around the next level - full colour digital signage!

  • 2.5 Hr Workshop
  • Limited to 8 Participants Max
  • Recommended for ages 14+
  • Learn Basic Vinyl Garment Printing 
(Cutting) Process
  • Digital Print & Sign Demonstrations
  • Vinyl, Machines and Tools Provided
  • Print Factory Mini-Tour
  • Pathways & Tips
  • Take Home your Custom Tee!
  • and more
Register for Intro to Signmaking Workshop

Intro to Graphics Workshop $50 per person

Have an event coming up or have a group of people needing to create a CD cover or other project in photoshop? Come and create it in The Purple Lab through our introduction to Graphics Workshop! Don’t worry, even if you don’t get time to perfect it in your session – we give you your photoshop file to take away on USB with you so you can continue with it afterwards!

  • 90 Minute Workshop
  • Limited to 8 Participants Max
  • Recommended for ages 14+
  • Introduction to Photoshop
  • Take Home Your Photoshop Creations!
  • Career Pathways & Tips (including Print Factory Mini-Tour)
  • and more
Register for Intro to Graphics Workshop

SPECIAL: Dawn Raid Artist Development Workshop - FREE! (sorry, all booked out!)

We have had alot of requests for a 'next level' to The Purple Lab music workshops and what better way to answer this call than to bring in one of New Zealand's most experienced Hiphop icons - BROTHA D!

Brotha D is heavily renowned as Co-founder of New Zealand's most internationally recognised Hiphop Label 'DAWN RAID ENTERTAINMENT', the launching platform for many of New Zealand's most influential urban music artists such as AARADHNA, DECEPTIKONZ/HORSEMEN FAMILY, SAVAGE, MAREKO, DEVOLO, ILL SEMANTICS and many more.

Aside from the business tip, Brotha D is also an established artist and youth/community worker in his own right through his 40Days Touring and Youth Service initiatives but has had his heart in the streets of his home in South Auckland since day dot.

Thanks to Tauranga City Council Creative Communities Scheme, Brotha D is now comming to Tauranga to share his knowledge with us, supported by our very own female MC, PHREAZE! See below for what's included in this FREE full day workshop!

This workshop is targeted at Hiphop & RnB artists who are already practising (performing or even recording at home is fine if you're ready to get out there!) and ready to take it to a National and International level but could use some advice around how to do that.

As there are very limited spaces for this workshop, we want to make sure serious artists are able to attend. For this reason, all registrations will require you to provide an online link to a recording of one of your songs, or a performance video. All successful registrations will receive a confirmation by email which needs to be signed (online) to confirm your spot.
IMPORTANT: Please keep an eye on your email account, if we do not receive this confirmation back in a timely fashion, your space may be offered to the next person on the waiting list.

Download Flyer
  • Business - Music business strategies
  • Artistry - Strategies to help develop your songs for commercial release
  • Jam Session - Jam and connect with like minds
  • Full Day Workshop (10am to 3pm)
  • Lunch Provided
  • Open to ages 14+
Register for the Dawn Raid Artist Development Workshop

SPECIAL: Custom Xmas T Shirt Workshop - FREE! (sorry, all booked out!)

Thanks to Creative BOP & TECT, The Purple Lab is offering a one-off Custom Christmas T Shirt Workshop on Monday 21st December 2020 from 10am-12.30pm FREE OF CHARGE! Design your own custom text and add some of our pre-made Christmas graphics to spunk up your creation! We have just 4 spaces available for over 14's and 4 spaces (plus a guardian to help!) for under 14s. An awesome whanau Christmas activity!

Registration is essential and it's first in first served so get in quick!

NOTE: As this is a FREE workshop with very limited spaces, please be considerate of the rest of the community. Only complete the registration below if you are definitely able to attend the workshop. Once you have registered, a confirmation email will be sent if there are still spaces available. This confirmation needs to be signed (online) and returned within 2 days or your space will be offered to another participant.

Download Flyer
  • Hands on 2-2.5 hour workshop
  • Intro to vinyl garment printing
  • Create your own text design
  • Add ready made Christmas graphics
  • Everything provided
  • Take your creation home!
Register for the Custom Xmas T Shirt Workshop

SPECIAL: Tauranga Hiphop Project Workshops - FREE! (sorry, all booked out!)

If you are a bedroom MC but want to start showing it to the world - this is for you!
If you have always wanted to learn how to rap but never had the chance - this is for you! Can rap but don't have access to original beats or have any idea how to make your own - start here!

The Purple Lab is proud to announce that we have teamed up with CREATIVE NZ & RAW FORM to bring you a very special series of FREE beginner workshops as part of our TAURANGA COMMUNITY HIPHOP PROJECT!

Attend 5 DAYS of Hiphop focused workshops learning basics in BEATMAKING, LYRICISM/RAP, RECORDING, HIPHOP/MUSIC BUSINESS PATHWAYS and more! IMPORTANT: You MUST be available to attend all 5 days from start to finish of each workshop.

There are only 2 sets of workshops being offered and only 8 places in each set of workshops! One for Rangatahi and one for Adults - first in first served! All workshops will be held at THE PURPLE LAB - Phreaze Factory Unit 7/15 Roxanne Place, Poike, Tauranga. Get your registration in today - these will fill FAST

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  • RANGATAHI (Ages 14-17): Mon 23 Nov - Fri 27 Nov 2020 5.30pm-8.30pm
  • ADULT (Ages 18+): Mon 7 Dec - Fri 11 Dec 2020 5.30pm-8.30pm
Register for the Tauranga Hiphop Project